An Approach To Improve Website Ranking Using Social Networking Site
Keywords:
Social media, SMO, Page Ranking, SERP, Social media Optimization , SEOAbstract
Searching a web page or websites can be considered as a process of people/users enter the keyword
on search engine and search engine give back a most relevant page based on Query/ Keyword. But result which is
returned by the search engine and ranking of webpage is not efficient according to user/ People requirements.
Earlier SEO helps to improve website ranking and still it is relevant but now a day the popularity of Social media
is increase which includes technique like RSS feeds, Social bookmarking sites (stumbleupon, Tumblr, reddit) and
social networking sites (Facebook, Twitter, Google+, Pinterest). Social Media Optimization (SMO) may also used
to generate traffic on a website, promote your business at the center of social marketing place and increase
ranking. In this research paper, we proposed a social media approach which helps in improve the ranking of
website or webpage in SERP.
